This is definitely one of my favourite TV Commercials over the summer. Its very original and memorable. It would be the price comparison website that I would use if were to use one. It works in many different ways. It is funny, it has a fantastic micro site - compare the meerkat.com (were you can actually compare meekats, before being directed to compare the market.com. It has also got a lot of the general public saying the catch phrase simples, which helps promote the website further!
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